Last night whilst training some BootCamp students, I realised that marketing agencies – SEO Firms in the main are still doing the same old crap and using BACKLINKS to rank their sites and clients site and missing this big big massive ranking factor.
GOOGLE and the other search engines will NOT trust any backlinks without social signals – PERIOD. Seen a drop in your ranking, have someone building backlinks for you but not seeing any ranking changes? This is why!
Social SEO
The info graphic shows a spiders web of all the social stuff that is going on, that ultimately leads a PROSPECT and Google to your website. If this is not happening, then Google knows your backlinks are fake…
Get working on your the social side of your business guys.
