Well, for the 7th time this week I have just been asked what a QRCode is so I am going to give some examples and where they are being used and more importantly by whom.
I have already advised that the BBC are now using them on all their Cooking Programs – QRCode to be taken directly to the recipe. Someone complained to me the other day that this only works with mobile. NOT AT ALL – check this out. It’s a small ap that uses ur webcam to scan the QRCode QuickMark
I am not going to go into the details of what they are, the history etc. There’s only one place to check that out here
So who else are using them?
Why do I still think these are important the Near Field Comms coming in a big way? Because NFC is still COMING, when is it going to get here to the UK and used?
Also, they are great way to market:
- T Shirts and other promo items -if you need help with this I have just the contact
- Offline advertising – similar to above
- They can go to a URL, email address, telephone number, small piece of text (upto 140 characters I think, but don’t quote me)
- Competitions
- ETC – for more ideas give me a call
